NATIONAL INSTITUTE FOR
MANUFACTURING MANAGEMENT
Fredric Kropp
Speakers
2004
His home page at the Monterey Institute.
Qualifications
B.A. Pratt Institute Social Science 1969
M.A Northeastern University Economics 1974
M.B.A University of Southern California International Business Program 1986
Ph.D. University of Oregon Marketing 1994
Key areas of research for possible collaboration
Creativity, innovation, entrepreneurship, marketing strategy
Consultancies
Proprietary consulting for Hewlett-Packard.
Social marketing for a major medical centre.
Developing a marketing strategy for a cooperative with annual sales of $10 million.
Developing a customer base for a virtual mall at a web site on the internet.
New product venture analyses.
Some Recent Publications
Kropp, Fredric, Noel J. Lindsay, and Aviv Shoham, “The New Entry Decision and Performance Determinants in Early Stage Entrepreneurial Business Ventures: Synthesizing Entrepreneurial, Market, and Learning Orientations,” under review at the Journal of Business Venturing.
Kropp, Fredric (2003), “Changing Values: A 2020 Vision,” Journal of Euromarketing, 12(3/4), 79-97; also being published as a book chapter, Lynn R. Kahle (Ed.), Euromarketing and the Future, International Business Press.
Kropp, Fredric, and Noel Lindsay (2001), “South African Business Dynamics: Measuring Entrepreneurship,” Journal of African Business, Spring, 2(1), 23-45.
Kropp, Fredric, and Noel Lindsay (1999), “Differences in Entrepreneurial Business Ventures: A New Categorization Scheme and its Implications,” Asian Journal of Business and Entrepreneurship, 1(2), 1-18.
Some Recent Conference Presentations
Kropp, Fredric, Noel J. Lindsay, and Aviv Shoham (2002), “Entrepreneurial, Market, and Learning Orientations as Determinants of Family and Non-Family Firm Performance,” poster session at the Babson Kauffman Entrepreneurship, Conference, Colorado, 225.
Kropp, Fredric and Noel Lindsay (2000), “Entrepreneurial Startups: An examination of Marketing Orientations and Values,” 29th Annual Conference of the European Marketing Academy, Rotterdam, on CD.
Kropp, Fredric, and Noel Lindsay (2000), “Entrepreneurial Typologies: Implications for Marketing Orientations,” at UIC/AMA Research Symposium on Marketing And Entrepreneurship, Hong Kong, June, 1998.